People who order – stores and customers – Marvel product are fed up with the volume of material Marvel dumps on the direct market each month. Top Sidebar Boombox: 300 px wide x 250 px high, Large Sidebar Boombox: 300 px wide x 600 px high, All ads should be either jpgs or animated gifs. A hero in the truest sense of the word, perhaps the first ‘superhero, Hercules’ might is enough to stand up to practically any hero or villain. The book’s editor, Nate Cosby, weighs in on the state of selling comics: This is the way it’s been; this is why the mainstream has been flooded by “important events” and why the events have become less memorable. Dang. ), Not sure what became of that Target line, and what the level of success was. I HATE that gif. And now fans are suggesting that a character who was killed by Thanos in 2018’s Avengers: Infinity War could make a reappearance here. As the battle ends, Angela appears and is quick to defeat Thor in hand-to-hand combat, knocking him out and leaving him chained up. At Ragnarok , the doom of the gods, he was killed by the poisonous venom of the sea serpent Jormungand , after he had killed it. In "Silver Surfer" #4, they meet for the first time. Granted, they don’t sell 20 different Batman comics but there are a few. Is it worth trying? The Sentry, who quickly adopts his personality of the Void, easily lays waste to all the heroes who have assembled, including Thor. I’m one of those all-ages book buyers who tends to steer clear of Events (after 25 years of reading, there’s little to surprise or shock me, so I go for storytelling that delights and inspires me instead), and I’ve never been under the illusion there were all that many like me. Hulk gloats that he’s proven his point, that Thor needs his hammer to win, and jumps away. The son of Zeus and a demigod, The Lion of Olympus known as Hercules is a foe unlike any other. It’s a battle for the ages as both heroes give it everything they got, with Thor launching storms and magic lightning and Superman going all out with his heat vision. That bring us to “The Avengers” #214. In the early days of the Avengers, more specifically “The Avengers” #9, Baron Zemo and his Masters of Evil started getting tired of being periodically beaten by the Avengers. Come to think of it, publisher’s can’t even maintain their regular readers and their regular readers buy anything. There were alot of books. One. Or, alternately, Marvel unknowingly killed it by having so many Thor comics all out at once that no one but the most dedicated could remember (or figure out) which one was which. This is the marketplace Marvel and DC have created over the last six years. But before he dies, the Asgardian opens up … Mr. Retail stores have little or no input on what magazines are on their racks. It’s the new Sisyphus. The comic began with Thor’s reappearance on Earth after a thousand-year absence, enabling the creators to chronicle the thunder god’s first meetings with friends and foes ranging from Jane Foster and Captain Britain to Hank Pym and Mr. Hyde. When Odin brought the infant Loki to Asgard after the war with the Jotuns, Frigga accepted him as her own without any hesitation, although she believed that Odin should have told him the truth about his origins all along. I know spinner racks aren’t the solution; they’re a naive callback to a model that hasn’t worked in two decades, and more importantly, publishers are no longer publishing for the spinner rack, in the ways you indicated. Comics Crowdfunding Round-Up: MOURNING FRANKIE, MIXED and 3 more projects we... Jeremy Adams & Brandon Peterson to take on THE FLASH following... Review: ANYTHING FOR JACKSON is as close to hell as you’ll... INTERVIEW: Jack Thorne on writing Season Two of HIS DARK MATERIALS,... Everybody is kung-fu fighting in new stills from BATMAN: SOUL OF THE DRAGON animated film. Thanos also advised the God of Thunder to have gone for his head. Bestowed with incredible strength that rivals Thor’s, along with invulnerability, Wonder Man was originally a villain, a weapon to fire on the superhero team. I think Shannon’s point is that in many places, comics aren’t sold in the same avenues as before and that’s the reason why more kids aren’t into them. Even in his weakened state, the Sentry was more than a match for Thor and the rest of the Avengers. What’s funny about a little kitten being smacked? As many people here have already stated, push the good books like you believe in them. The book was not killed, it was drowned by all the other Thor one-shots, minis and tie-ins floosing the marketplace. Surely something like this could have done well in the book market, especially among younger readers. Iota. A book this highly lauded, this highly regarded gets a stay of the ax. Thing is, when kids want something, they find a way to get it. If they want to make money publishing periodicals they should probably make an attempt at some consistency in their distribution. Because they had FAITH. Frigga was a strong woman, a majestic queen, and perfectly able to stand at Odin's side. Hopefully all of them. ), XBox or whatever other gaming system they use. What kind of marketing was done to tell retailers that this is a book that should be “pushed” to new readers? Insanely powerful and downright dangerous on account of his unhinged mental state, the Sentry is often said to wield the power of a million exploding suns. I have to be interested in seeing or reading it for some other reason first. Basically, despite what every says they want over and over and over — CLEAN ACCESSIBLE COMICS STORYTELLING DOESN’T SELL. 1) We should remember for a moment that most people are not Savvy Internet People, so smartphones/tablets + high-speed Internet connections are not a given. Jaded, decadent unable to feel or laugh. (After a head shop but before an adult video store.) Diminishing return mega-crossovers, followed by a spate of lame mini-crossovers, alongside an unholy glut of material; a ton of movie-related tie-ins that no reasonable person could wade through, leading to slightly higher-quality books that fans get invested in being canceled; books lost in the shuffle while the popular characters get diluted with 5000 spin-offs, etc. If they had done exactly the same stories, but actually used the real characters– you know, the Thor designed by Jack Kirby– it would have sold. This is basically the comics I grew up with. After an impressive fight, the two hit each other with enough force that they are both knocked out. The fact that several people have mentioned so many different ways they see comics in their area is a problem. This can become… silly. TTMA probably is, especially once the film is closer to release. I had no idea this book existed until a couple weeks ago when Comics Alliance did that round up of the 6 or 7 Thor books on the stands. OKAY, OKAY it was me I’m sorry I’m sorry but I didn’t mean to I was aiming at X-MEN LEGACY and it just GOT IN THE WAY (sobbing helplessly). It wasn’t a good idea. What follows features the totality of the Ultimates, along with a bunch of European heroes like Captain Britain and his forces, against the might of Thor. No? Throughout it all, Thor is holding back, until he reaches his breaking point and starts going all out. IMO, there’s a distinction between writing on multiple levels and writing an all-ages story. He can fire energy blasts capable of destroying planets, heal living organisms from nearly any wound, look into the future and the past, use the Power Cosmic to further increase his strength to unknown levels and… well, the list goes on. Remember also Marvel’s digest-sized compilations, which were also very nicely packaged in full-color, for the mass market. They’ll probably see the decline in magazine sales, cut back on titles, and shelve the comics with the magazines. Thor: The Mighty Avenger is such a fail of comics sales that even Marvel e-i-c Joe Quesada has to pass the buck: “Sorry about the TMA cancellation, folks. Oh well. The problem with TTMA has nothing to do with any of the other Thor books out there. It’s perfectly normal to have no fewer than 5 or 6 “events” launching the same month, all promising NEW DIRECTIONS, BOLD STORYTELLING, taking you PLACES YOU’D NEVER BEEN, showing THINGS YOU’VE NEVER SEEN!!!! RELATED: Thor VS Hulk: 15 Biggest Fights In Comics. Some are sold in Borders (maybe 10-15 different titles). The heroes square off, with some of Ghost Rider’s attacks proving ineffective. Sometimes you have to publish books a little longer to get the right traction. Cmon. This is one more sad proof. A few years later its on NBC primetime and selling DVD’s and netflix streaming. entry presents itself on this list in "What If" #4, “What If…The Alien Costume Had Possessed Spider-Man.” What If" scenarios tend to play out much bleaker than they did in the original timeline/universe. Like Odin, Loki, and Thor, Hela is a literal god, which means she can't be killed easily. Despite giving it his all and being aided buy other heroes, having Thor defeated so utterly speaks volumes to the power of the Phoenix, despite being divided in five different hosts. I can buy that. The real Thor was a bit dead at the time, and when he returned and found out about Ragnarok's crimes, he was not at all happy. Jason Aaron's newly relaunched Thor comic has embraced the fantastic in incredible ways in the hero's modern life, as well, recently crowning Thor the King of Hel. The failed attempt stayed with Thor for … Sometimes when you are the largest (maybe 2nd largest) publisher of comic books you just print a book because you KNOW its good – regardless of sales. In Marvel’s “Ultimate” comic line, the Ultimates are the Avengers in every respect but name. Email. Trying to find alternate markets only throws DM owners into a tizzy. • If they could find them Along the way, he meets the Avengers (Thor, Iron Man, the Hulk, Giant Man and Wasp), who do not know who he is, as it’s still early in their timeline, and consider him a threat. Phoebe-Jane Boyd. In issue 4, all seems to be going well until the Red Skull mind-whammies Thor. The god of thunder immediately goes on the warpath, taking down Wolverine in an instant and then moving on to face Havok, the brother of Cyclops, and the Scarlet Witch. That means it has to survive the DSM first and to stand a chance, has to try and appeal to that market first. And frankly I’ve stopped looking for Marvel books to buy because I refuse to pay 3.99 for 22 pages of story. So they payed to keep it going and it was only shown on Dish. The two have clashed multiple times; sometimes in friendly sport, while other instances have been more serious. I remember buying THOR #337, the “Ballad of Beta Ray Bill,” and purchasing the book regularly for about a year or so. It is nothing short of epic as Thor and Hulk fight with everything they have. Who will be killed off in Avengers: Endgame? On the other hand, I am totally baffled by Chris Hero’s comment. Eventually, with Thor knocking out Havok, the Scarlet Witch digs deep into her power for a spell that launches Thor into the upper atmosphere. Thor may have failed to kill Thanos when it mattered most in Avengers: Infinity War, but in Thor #25 by Dan Jurgens, their showdown has a very different outcome. Cell phones, tablets, computers, televisions… they all have the same cost. In earlier Scandinavian versions of the myth, Thor successfully captures and kills the serpent by striking it on the head. Enter Thor. A new character at the time, writers needed a way to demonstrate the power of the new Hulk. Further- if this really was a Kids book, why pretend that kids go into comic shops and buy single issues? Transformed into a cyborg-like creature by his people the Korbinites to become their champion and protect them from those who would do them harm, Beta Ray Bill’s strength is matched only by his sense of honor and compassion. I have never seen a spinner rack at a grocery store in Brooklyn, Queens, Jersey City, Rochester, Syracuse, Albany, or Montpelier. Before he can deliver the final blow, Loki manipulates reality to the point where Thor loses all his powers. Acclaimed though the series was, I’ve never felt an obligation to buy something because of critical acclaim. If you live in Allegany county you have to travel over to the next county, Cattaraugus, in order to find a comic book, and then only in a DM shop (Grand Slam Cards and comics – I love the place but its dank, certainly no Rocketship). As Thor grabs his hammer to kill the serpent, the giant cuts the line leaving the serpent to sink beneath the waves and returns to its original position encircling the earth. Or record shows to Tivo? But there’s lots of “free” content for those platforms, and stuff which costs money. But I absolutely cannot tell you where in Allegany County NY you can go to find a spinner rack. Now it’s canceled again? Bummer. Marvel’s problem? (Heck, “license” it to Disney Publishing, and let them market the book like they’re marketing the Tron prequel!). Eventually, he comes to see the error of his ways and becomes one of the greatest Avengers the world has ever known. Still, despite Thor’s awesome might, Superman lands the finishing blow, leaving him exhausted, as he admits that Thor was one of the toughest opponents he’s ever faced. Make it accessible. Wal-Mart still has the occasional magazine sized collection. Going from hero to villain and back again in a never-ending loop, it was in “What If…Norman Osborn Won The Siege of Asgard,” that readers got an entirely different ending to Siege. I wonder what Marvel (or DC) does when they see the sales of a particular title start to decline like that. 08/10 Mighty Avenger #3 – 12,112 (-15.4%) We have several sizes to fit every budget. The details of the plot are of little importance, what matters is there’s a misunderstanding, as is typical among superheroes, which leads to fisticuffs between Ghost Rider and Thor, Captain America, Iron Man and Tigra. It was my favorite Marvel title–and one that should have had appeal to ALL, not just children. I don’t know if it is a series or what. The daughter of Odin and Freyja, Angela was raised in the Tenth Realm called Heven. “Thor Slaying Hrungnir” by Ludwig Pietsch (1865) Hrungnir (“The Brawler” [1]) was the mightiest of all of the giants, the spirits of darkness, winter, night, and the grave, who are often the enemies of the gods. Long story short, Loki tricks the two heroes into doing battle. The industry needs to focus less on mass producing hot dogs and aim for more gourmet level quality product. maybe im overgeneralizing. A feat never before seen, he is granted the power of Thor. I nominate Thor the Mighty Avenger as a lead title for a new all-digital initiative that puts good comics on the web/iApp for people to buy. I think if you had one out ever month with a consistent look it could catch on. How many ringtones are sold each year? Meanwhile in the comics Thor has been in near death situations but has never died. The flood of “important event” comics certainly had an impact on TMA’s sales, but I think the primary culprit was Marvel’s glut of Thor titles. I don’t get it. New stories, new format, possible trade collection. Also, Port Authority gets plenty of traffic and I know for a fact they sell comics at some of the newsstands. Oh no! With millennia of combat experience and strength capable of moving mountains, Hercules and Thor have shared a rivalry to determine who’s the best for over half a century. Therefore the good thing about the collected edition is about to be released… so lament it now but PUSH THE HECK OUT OF IT. I suspect it was probably under-ordered. During the War of the Realms, Thor sacrificed his eye to obtain the knowledge to defeat Malekith the Accursed, and was made All-Father of Asgard - the tale being recorded in a saga.At some point, Thor inherited the Power of the All-Father from … This is how things are, this is the reality. With it, he has been able to take on heroes like the Hulk with his bare hands, or with the aid of his enchanted hammer Mjolnir. Yet, for all his power, Thor is not unbeatable. It worked pretty well from 2001 through 2006, before short-term greed became, once again, the driving force of your business models. But you have to get them where I can buy them. Well, yeah. You have to get them in Wal-Mart. Loki slinks away and Thor is left to do battle with an army of Angels. It didn’t sell, because the editors behind the book thought it would be a good idea to do a visual re-design on the character. Heimdall: Thanos and his children murder Thor’s best friend Heimdall (Idris Elba) when they invade Thor’s ship. However, Thor has never shied away from a fight, whether his opponents be man, demon, or god. The first arc of the reimagining shows how the team, made up of Thor, Captain America, Giant Man, the Wasp, Iron Man, and the Hulk come together as they face off against an alien invasion. I can’t keep the Marvel line-up straight any longer. Marvel did not give anyone a reason to buy this book. Eventually Jane took on the role of Thor in her own series, The Mighty Thor, and joined the Avengers. Thor finds his will again by the end of Endgame along with a new purpose and band of cohorts in the Guardians. Oftentimes without a limit to his profound strength, it’s uncommon for Superman to ever experiences a defeat, much less a challenge. In fact, Thor doesn't even really try to kill her himself. Thor was married to Sif, a golden-haired goddess with whom he fathered a daughter, Thrúd. Thor was killed two days before her 16th birthday. #200, it’s explained that killing Ares on the field of battle tired the Sentry to the point where he could be hurt. A former herald of Galactus, the Silver Surfer has incredible superhuman strength, can travel through space at greater than light speed and can absorb and manipulate the universe’s ambient energy. Allegedly, Marvel (and DC etc.) That new Lightning Thief graphic novel was on the best sellers list. is still in the business of publishing periodicals. Well, CBR is here to help, as we look at over a dozen superheroes you have beaten The Mighty Thor. It would be easier than keeping my sparse notes and putting the comic shop dude on the spot, that’s for sure. So that means everyone Thanos or his minions killed … D&D Beyond In “Hulk” #4, Thor turns up to do battle. In so doing, Thor is left utterly defeated. Lemme check this out!” I showed them to my oldest daughter, she loved them and asked for more! I’ll go ahead and spell this out for ya, Marvel and DC gave up the world for the direct market. Execs want to sell the comics straight to the mainstream, BUT they haven’t read them. While not completely beaten, Thor is taken off the field long enough for our heroes to come together. Those pieces splintered off and possessed five X-Men: Cyclops, Colossus, Emma Frost, Namor and Magick. Having defeated everyone from the Hulk to huge cosmic beings, it should come as no surprise that he’s also beaten Thor. Roger Langridge and Chris Samnee are all-star creators, in my book. Your best blog post this year, especially your answer to that rhetorical question those of us who fell in love with TTMA asked after hearing the news. Let us know in the comments! After Earth One was so damn successful why not try the same formula with the kids books, starting with this one. He’s been nominated for Two eisners and a Reuben as far as i can remember, there could be an Ignatz nom in there too. Just look at the stuff that sells well and learn from it. Here’s the thing. Of course, it should be noted that at the time, Odin stripped Thor of half his power, leaving him steadily growing weaker the longer the fight went on. I knew Roger Langridge from his excellent work on The Muppet Show comic, so when I saw it on the shelf, I picked it up. He played the pet store clerk in the 2011 blockbuster movie "Thor." You do more books like TTMA, but don’t sell them like orphans and don’t put them up against ten other titles featuring the same character. Book publishers can publish half a dozen sexy vampire books a month, because they target them at a huge spectrum of age groups. Amidst the battle, Thor is separated from his hammer and transforms back into Donald Blake. Really does not make sense. Throughout the latest entry into the God of War franchise, Modi and his half-brother Magni follow their uncle, Baldur, to locate and murder Kratos. Funny enough, I didn’t even know it was an ongoing title until it was canceled. It’s great to make kids comics. It's because that Thor isn't the original Thor. They will not publish an original graphic novel. Thor and crew having a boys night out and getting in a bar fight with Captain Britain! Kind of expenseive. In response to Shannon’s comment re: comics in Wal-Mart, around 2004 / 2005 Marvel did have a line of oversized comics specifically produced for Target (I believe the content was repurposed from Ultimate Spider-Man and similar. They have also gotten those magazines on the Scholastic Book Fair a few times. I didn’t consider buying another issue, not because there was anything wrong with TMA, but because I didn’t want to read a kids book. Let’s say the spinner rack takes up ten square feet of space on the sales floor. (errrrr…jk) I’ll look out for their future work for sure. Two of the mightiest superheroes on Earth, their fights often lead to the destruction of entire towns and cities. With this armor, Thor is more than a match for the Mad Titan, and by … Do they give it an extra marketing push and promote it twice as much? It’s great to make kids comics. Thor’s father is Odin, the half-giant and ruler of the Aesir gods, and his mother is Jord (known as Fjörgen in old Norse), the earth goddess who is entirely of giant ancestry. All-Father Thor's life closely parallels and is tied to that of the Thor of Earth-616, who he refers to as being his past self; to the extent that if the Earth-616 Thor were to die he would cease to exist. Then, in 2010’s "Hulk: Let the Battle Begin,” the Hulk defeats Thor by taking hold of Thor’s hammer arm and beats the thunder god in the face repeatedly with his own hammer. Following the murder of Uatu and the revelation of his many secrets during the 2014 "Original Sin" storyline, Thor learns that Angela is the daughter of Odin and that she was thought to have been killed during Asgard's war with the Angels of the Tenth Realm. I bought THOR: THE MIGHTY AVENGER #4 because of the critical acclaim the series had received. I live in NJ and comics are sold at 3 local supermarkets, the drug store in my area and in one of the Borders mega stores at the mall. Those spinner racks have been replaced by the tablets and smart phones in your backpacks and pockets. Heck, they’re even bringing back poly-bagging for that FF Death issue! Not to the consumer, which is what Heidi and I were both talking about. I don’t know if this book was 3.99 or not, but I may have had blinders on from the start. The problem lies clearly in the format and particularly in marketing, or lack of it. While everyone is concerned about Ultimate Spidey dying and Superman dying and Batman died but now he’s incorporated, and who will die next, here is a very real, very tragic death amongst us: Thor: The Mighty Avenger has been cancelled: Created by Roger Langridge and Chris Samnee, the critically acclaimed all-ages series was announced during April’s Chicago Comic & Entertainment Expo as a timeless, accessible take on the classic character. We have the full and terrible power of Disney. He even stumps him to an extent, but Thanos uses the infinity stones to alter the time zone. Another "What If?" When the Roman calander was adopted by the Anglo Saxans they named the fifth day of the week "Thursday" after Thor. To this day, the battle leaves a sour taste in many Thor readers. Despite her attention to protocol, she was a loving and tender mother to both her sons. That was the only time I purchase TJOR on a consistant basis. Even though they clownishly half-ass it whenever they try to gain new readers, Marvel does try it occasionally. Rarely is a winner decided, as the two are usually evenly matched, but in “The Mighty Thor” #126, Hercules laid down the law. Kids like the consistency of a series or at least for the format to look the same from book to book. How easy it is to fill, that’s the Million Dollar Question. I saw Roger Landridge’s name on the cover and said “Ooo. Odin, who was prepared to raze the entire Earth to avoid this version of Ragnarok, is devastated by his son's death. In issue #9, during a climactic battle between the Avengers and the Masters of Evil, Wonder Man gets the upper hand on Thor, sucker punching him and knocking him into a big hole. Ragnarok was the self-chosen name of the clone of Thor, who made a very memorable debut in Civil War #3 by killing the hero Goliath. As the Avengers and the Justice League square off in a massive battle royal, the fight eventually centers on Thor and Superman. Comics are only sold at Comic Shops and the kids I gave comics to at Halloween (had over 50 kids show up) are interested and would buy them: Also, Roger Langridge has been a consistently good storyteller since his “Knnuckles the Maelvolent Nun” days. She likes them. “while an interesting character, simply can’t support anywhere near that many concurrent titles”. Along the way, the Hulk is among the first to encounter it. During her youth, Frigga was raised by witches. What do you think was Thor's most brutal defeat? It’s been the weekly mini-series, Marvel Adventures, Super Hero Squad… the stuff that’s fun and enticing and accessible, and which usually charts below 20K on the sales charts. It’s all messed up right now because every publisher pretty much has to serialize the graphic novel before collecting it as a trade before they can get it out of the Direct Sales Market into B&N or Borders or Amazon. An editor at Disney and DC Comics, she edited such titles as The Lion King, Scooby Doo, Swamp Thing, and Y: The Last Man. If Rachel freaking Ray can get her magazine on the check out counter then what the hell is wrong with us?!?”. I’m pretty sure I just accurately described Marvel in the 90’s. Thor, while an interesting character, simply can’t support anywhere near that many concurrent titles. I know this is an old thread, but I just saw it and wanted to correct a big misconception being perpetrated here: This Thor book didn’t sell because it was an all-ages/done-in-one book. (Marvel also linked the series to the Marvel Adventures titles, so it showed up on the “next issue” page of those comics.). Are you into animal cruelty or something? And this was the one that sounded interesting, but I just heard about it too late. But he showed his ambitions to go cosmic in a short story tacked onto the end of Thor #2, depicting an … They are nice. We have hit movies. It makes me uncomfortable to look at it. At this period in the Ultimate universe, the heroes still have trouble believing Thor is a god, which Loki exploits by using his magic to swell that doubt, leaving the thunder god with little choice but to battle his friends. Though beautiful in production value — was not killed, it seemed like Walt Simonson s! `` Thor. t drawing Thor at all that Thor needs his hammer to win and! Point, that ’ s can ’ t know if it sold better! In seven years what Marvel ( or DC ) does when they the... ” I showed them to my oldest daughter, she was a strong woman, a same day the! We have the Publishers Statement of Ownership for this title because they target them at a spectrum. 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